Celebrity Mole

Drew Cogswell, Chetan Bagga, Zuley Clarke, Engin Erdogan, Sumier Phalake, Alex Ross

This prototype of an interactive television game was created as part of Georgia Tech’s participation in the annual Enhanced TV Workshop run by the American Film Institute. Celebrity Mole uses the digital affordances to enhance the viewers’ experience by making them part of the game play.

Celebrity Mole is a reality TV show that challenges a team of eight celebrities to complete challenges while trying to discover who among them is the “mole” — the player secretly trying to sabotage the rest of the team. The interactive prototype is modeled on a convergence platform such as Microsoft Media Center, in which broadcast television is combined with the connectivity and participation of computer environments.

The prototype uses the digital affordances to enhance the viewers’ experience by making them part of the game play. Viewers can excerpt scenes from the episode and store them in a clue vault for later review. They also can earn points by betting on challenges and later spend them on purchased clues, including sponsored versions which incorporate advertising into the interactive framework.